Axopar 45 MY27

Accelerating Development by Designing and Engineering in Parallel

Client

Axopar

Year(s)

2025-2026

Together with Axopar, we developed an interior that brings a new level of liveability to the brand’s high-performance character. Sito supported the project from early spatial concepts through prototyping, engineering and the first production boat, keeping the user experience and its industrial execution connected throughout development.

Others about us:

  • Excellent collaboration that provided employees with the opportunity to express their needs and expectations for the new space and professionally guided the process through which we aligned priorities.

    Martina Knavs

    Strategic Projects

    ,

    Jožef Štefan Insitute

  • AMZS has a rich tradition yet faces mobility challenges. Flexibility, agility, and innovation drive our mission. We grow as individuals and teams. To communicate our mission, we partnered with Sito, enabling us to overcome challenges and co-create efficient paths for new offers and upgrades.

    Lucija Sajevec

    CEO

    ,

    AMZS

  • Sustainability is a core value at Intra Lighting, but often takes a back seat to quality, modularity, and culture, relying on individual employees. Efforts lacked consistent management and communication. Our collaboration sought to create a comprehensive sustainability strategy, with workshops producing valuable content for future solutions.

    Nika Furlan

    Head of Marketing

    ,

    Intra Lighting

  • Design research process proved essential in defining innovation opportunities when developing our sailing boats. It is exciting to hear that this process is now available in digital form.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Using Intuido, we were able to collect more than 300 insights in just 2 weeks, providing us with a better understanding of our users, their experiences and needs. The tool also enabled us to create organised and well-structured innovation guidelines that will help shape the development of our products and services in the future.

    Matija Torlak

    Product Director

    ,

    Plastika Skaza

  • Throughout the entire process, we have learned from Sito that we cannot address and resolve different needs and requirements using the methods we have known and been accustomed to until now. This is a significant gain that will help us in the development of our entire business, not just in space planning.

    Marin Medak

    Founder

    ,

    Della Spina

  • Over the duration of the project, our company has grown from 4 to 14 employees and has entered the US and Australian markets. Thanks to KCDM, we started using service design and began systematically managing our design processes.

    Andraž Mihelin

    CEO

    ,

    Seascape

Others about us:

  • Sustainability is a core value at Intra Lighting, but often takes a back seat to quality, modularity, and culture, relying on individual employees. Efforts lacked consistent management and communication. Our collaboration sought to create a comprehensive sustainability strategy, with workshops producing valuable content for future solutions.

    Nika Furlan

    Head of Marketing

    ,

    Intra Lighting

  • Over the duration of the project, our company has grown from 4 to 14 employees and has entered the US and Australian markets. Thanks to KCDM, we started using service design and began systematically managing our design processes.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Excellent collaboration that provided employees with the opportunity to express their needs and expectations for the new space and professionally guided the process through which we aligned priorities.

    Martina Knavs

    Strategic Projects

    ,

    Jožef Štefan Insitute

  • Throughout the entire process, we have learned from Sito that we cannot address and resolve different needs and requirements using the methods we have known and been accustomed to until now. This is a significant gain that will help us in the development of our entire business, not just in space planning.

    Marin Medak

    Founder

    ,

    Della Spina

  • AMZS has a rich tradition yet faces mobility challenges. Flexibility, agility, and innovation drive our mission. We grow as individuals and teams. To communicate our mission, we partnered with Sito, enabling us to overcome challenges and co-create efficient paths for new offers and upgrades.

    Lucija Sajevec

    CEO

    ,

    AMZS

  • Using Intuido, we were able to collect more than 300 insights in just 2 weeks, providing us with a better understanding of our users, their experiences and needs. The tool also enabled us to create organised and well-structured innovation guidelines that will help shape the development of our products and services in the future.

    Matija Torlak

    Product Director

    ,

    Plastika Skaza

  • Design research process proved essential in defining innovation opportunities when developing our sailing boats. It is exciting to hear that this process is now available in digital form.

    Andraž Mihelin

    CEO

    ,

    Seascape

Others about us:

  • AMZS has a rich tradition yet faces mobility challenges. Flexibility, agility, and innovation drive our mission. We grow as individuals and teams. To communicate our mission, we partnered with Sito, enabling us to overcome challenges and co-create efficient paths for new offers and upgrades.

    Lucija Sajevec

    CEO

    ,

    AMZS

  • Throughout the entire process, we have learned from Sito that we cannot address and resolve different needs and requirements using the methods we have known and been accustomed to until now. This is a significant gain that will help us in the development of our entire business, not just in space planning.

    Marin Medak

    Founder

    ,

    Della Spina

  • Using Intuido, we were able to collect more than 300 insights in just 2 weeks, providing us with a better understanding of our users, their experiences and needs. The tool also enabled us to create organised and well-structured innovation guidelines that will help shape the development of our products and services in the future.

    Matija Torlak

    Product Director

    ,

    Plastika Skaza

  • Excellent collaboration that provided employees with the opportunity to express their needs and expectations for the new space and professionally guided the process through which we aligned priorities.

    Martina Knavs

    Strategic Projects

    ,

    Jožef Štefan Insitute

  • Sustainability is a core value at Intra Lighting, but often takes a back seat to quality, modularity, and culture, relying on individual employees. Efforts lacked consistent management and communication. Our collaboration sought to create a comprehensive sustainability strategy, with workshops producing valuable content for future solutions.

    Nika Furlan

    Head of Marketing

    ,

    Intra Lighting

  • Design research process proved essential in defining innovation opportunities when developing our sailing boats. It is exciting to hear that this process is now available in digital form.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Over the duration of the project, our company has grown from 4 to 14 employees and has entered the US and Australian markets. Thanks to KCDM, we started using service design and began systematically managing our design processes.

    Andraž Mihelin

    CEO

    ,

    Seascape

Others about us:

  • Throughout the entire process, we have learned from Sito that we cannot address and resolve different needs and requirements using the methods we have known and been accustomed to until now. This is a significant gain that will help us in the development of our entire business, not just in space planning.

    Marin Medak

    Founder

    ,

    Della Spina

  • Excellent collaboration that provided employees with the opportunity to express their needs and expectations for the new space and professionally guided the process through which we aligned priorities.

    Martina Knavs

    Strategic Projects

    ,

    Jožef Štefan Insitute

  • Over the duration of the project, our company has grown from 4 to 14 employees and has entered the US and Australian markets. Thanks to KCDM, we started using service design and began systematically managing our design processes.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Using Intuido, we were able to collect more than 300 insights in just 2 weeks, providing us with a better understanding of our users, their experiences and needs. The tool also enabled us to create organised and well-structured innovation guidelines that will help shape the development of our products and services in the future.

    Matija Torlak

    Product Director

    ,

    Plastika Skaza

  • Design research process proved essential in defining innovation opportunities when developing our sailing boats. It is exciting to hear that this process is now available in digital form.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Sustainability is a core value at Intra Lighting, but often takes a back seat to quality, modularity, and culture, relying on individual employees. Efforts lacked consistent management and communication. Our collaboration sought to create a comprehensive sustainability strategy, with workshops producing valuable content for future solutions.

    Nika Furlan

    Head of Marketing

    ,

    Intra Lighting

  • AMZS has a rich tradition yet faces mobility challenges. Flexibility, agility, and innovation drive our mission. We grow as individuals and teams. To communicate our mission, we partnered with Sito, enabling us to overcome challenges and co-create efficient paths for new offers and upgrades.

    Lucija Sajevec

    CEO

    ,

    AMZS

The Challenge

The challenge was twofold.

Making space for liveability

Axopar is fundamentally a driver’s boat: performance, agility and lightweight construction are central to the product.
A Deep-V planing hull with a sharp bow entry is built for speed and stability. Its geometry, combined with the stringer structure, significantly constrains usable cabin volume, making every decision about onboard liveability more consequential.

At the same time, expectations for comfort don’t disappear with the available space. The interior still needed to provide a fully functional sleeping cabin and bathroom, including a separate shower, toilet and dedicated vanity, while maintaining comfortable movement, access and everyday use. Fitting these functions into the available volume without making any one of them feel like an afterthought was the central spatial challenge.

Making time for evaluation

Second part of the challenge was planning the development process, within the limited time frame. It was cruicial for the prototype boat to be completed well ahead of the launch, leaving enough time for thorough evaluation, resolving potential assembly discrepancies and making final touch-ups before presentation at the Cannes Yachting Festival.

Our Approach

Developing in parallel

To address the time constraints, we dropped the classic structure
for a a lean weekly iterative approach, working closely with the Axopar team. Making the the development process more agile, which allowed us to run multiple project stages in parallel.


This was possible because Sito’s role extended beyond design. Alongside the interior design, we were responsible for GRP parts engineering and lightweight felt panel development, while supporting furniture engineering, hull #1 prototyping and product ramp-up. This system preserved valuable time to iterate the parts of the interior that directly shaped the user experience.

Our involvement continued through the first assembled boat, with on-site fitting reviews and direct feedback on completed parts to resolve issues and identify improvements ahead of ramp-up.

Making every centimetre work

To tackle the volume constraints, we started by mapping how the limited interior could actually be used. We studied walkable surfaces, movement paths and cabin dimensions, using VR and physical mock-ups to refine bulkhead positions, integrate the stringer structure and optimise furniture geometry.

We evaluated each functional section and its requirements. In the bathroom, for example, the body is rarely static. Rather than forcing the bathroom into geometrically neat right angles, we evaluated its dimensions around the space the body actually needs, including shoulder width, movement and reach. These dimensions had to work comfortably for a range of users, not just fit on the layout.

In the cabin, this meant making deliberate trade-offs rather than trying to maximise everything equally. Instead of forcing symmetry into the cabin, we used asymmetry deliberately, prioritising seating comfort on the port side and improving access through the gullwing door entrance on starboard, giving each area the space it needed to work well.

Finally, we made use of previously unused volume in places that are typically difficult to access, such as along the sides of the hull, while bringing key interaction points inboard for better ergonomics. In a hull this constrained, small spatial decisions add up to a significantly more liveable interior.

The Outcomes

More liveability within the same constraints

Despite the constrained hull volume, the finished cabin feels visually open, clearly organised and easy to navigate. The bathroom is divided into wet and dry areas, with an acrylic shower wall positioned at an angle, tilting away from the toilet on one side while creating more room for showering on the other. The wall can also be stowed away, opening the bathroom into one larger space when the shower is not in use.

Using one of the principles from our rulebook, we grouped elements into cohesive wholes that guide the eye and make the interior easier to understand and navigate. Lightweight hull liner panels, carpet, floorboards and steps form a darker base to the cabin, while Axopar’s signature walnut veneer defines the bulkheads and larger storage volumes. The sofa, bed, cupboards and light felt panels then form a connected, brighter area that visually opens up the lounging space, clearly separating different functions.

The felt liner covers also solved a practical problem. Areas of exposed white GRP could be covered without introducing unnecessary weight, while the panels themselves were engineered around the realities of assembly: some could be tool-mounted, while others were designed to fold into place keeping production costs down.

Together, these decisions make better use of the constrained hull volume, resulting in a cabin that feels more spacious and easier to navigate, with a genuinely usable bathroom and separate shower integrated into a compact footprint.

By staying involved through the first assembled boat and into ramp-up, we were able to evaluate these decisions in their final context and carry improvements into production, while resolving critical issues early enough to avoid leaving difficult and costly decisions to the final stages of development.


Image credits: Selected images are the property of Axopar Boats. Additional photography and visual materials are ©Sito. All rights reserved.

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A new product, a clearer range or an improvement to an existing model?

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What are you deciding next?

A new product, a clearer range or an improvement to an existing model?

Let’s discuss the decision, what you already know and what needs testing.

What are you deciding next?

A new product, a clearer range or an improvement to an existing model?

Let’s discuss the decision, what you already know and what needs testing.