Beneteau - First 36 SE

Interior Design as a Weight Reduction Strategy

Client

Beneteau

Year(s)

2025

The First 36 SE explored how racing-driven weight reduction could still result in an interior that feels coherent, comfortable, and intentional.

Others about us:

  • Excellent collaboration that provided employees with the opportunity to express their needs and expectations for the new space and professionally guided the process through which we aligned priorities.

    Martina Knavs

    Strategic Projects

    ,

    Jožef Štefan Insitute

  • Using Intuido, we were able to collect more than 300 insights in just 2 weeks, providing us with a better understanding of our users, their experiences and needs. The tool also enabled us to create organised and well-structured innovation guidelines that will help shape the development of our products and services in the future.

    Matija Torlak

    Product Director

    ,

    Plastika Skaza

  • Sustainability is a core value at Intra Lighting, but often takes a back seat to quality, modularity, and culture, relying on individual employees. Efforts lacked consistent management and communication. Our collaboration sought to create a comprehensive sustainability strategy, with workshops producing valuable content for future solutions.

    Nika Furlan

    Head of Marketing

    ,

    Intra Lighting

  • AMZS has a rich tradition yet faces mobility challenges. Flexibility, agility, and innovation drive our mission. We grow as individuals and teams. To communicate our mission, we partnered with Sito, enabling us to overcome challenges and co-create efficient paths for new offers and upgrades.

    Lucija Sajevec

    CEO

    ,

    AMZS

  • Design research process proved essential in defining innovation opportunities when developing our sailing boats. It is exciting to hear that this process is now available in digital form.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Throughout the entire process, we have learned from Sito that we cannot address and resolve different needs and requirements using the methods we have known and been accustomed to until now. This is a significant gain that will help us in the development of our entire business, not just in space planning.

    Marin Medak

    Founder

    ,

    Della Spina

  • Over the duration of the project, our company has grown from 4 to 14 employees and has entered the US and Australian markets. Thanks to KCDM, we started using service design and began systematically managing our design processes.

    Andraž Mihelin

    CEO

    ,

    Seascape

Others about us:

  • Sustainability is a core value at Intra Lighting, but often takes a back seat to quality, modularity, and culture, relying on individual employees. Efforts lacked consistent management and communication. Our collaboration sought to create a comprehensive sustainability strategy, with workshops producing valuable content for future solutions.

    Nika Furlan

    Head of Marketing

    ,

    Intra Lighting

  • Design research process proved essential in defining innovation opportunities when developing our sailing boats. It is exciting to hear that this process is now available in digital form.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Using Intuido, we were able to collect more than 300 insights in just 2 weeks, providing us with a better understanding of our users, their experiences and needs. The tool also enabled us to create organised and well-structured innovation guidelines that will help shape the development of our products and services in the future.

    Matija Torlak

    Product Director

    ,

    Plastika Skaza

  • Over the duration of the project, our company has grown from 4 to 14 employees and has entered the US and Australian markets. Thanks to KCDM, we started using service design and began systematically managing our design processes.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Excellent collaboration that provided employees with the opportunity to express their needs and expectations for the new space and professionally guided the process through which we aligned priorities.

    Martina Knavs

    Strategic Projects

    ,

    Jožef Štefan Insitute

  • AMZS has a rich tradition yet faces mobility challenges. Flexibility, agility, and innovation drive our mission. We grow as individuals and teams. To communicate our mission, we partnered with Sito, enabling us to overcome challenges and co-create efficient paths for new offers and upgrades.

    Lucija Sajevec

    CEO

    ,

    AMZS

  • Throughout the entire process, we have learned from Sito that we cannot address and resolve different needs and requirements using the methods we have known and been accustomed to until now. This is a significant gain that will help us in the development of our entire business, not just in space planning.

    Marin Medak

    Founder

    ,

    Della Spina

Others about us:

  • Excellent collaboration that provided employees with the opportunity to express their needs and expectations for the new space and professionally guided the process through which we aligned priorities.

    Martina Knavs

    Strategic Projects

    ,

    Jožef Štefan Insitute

  • Over the duration of the project, our company has grown from 4 to 14 employees and has entered the US and Australian markets. Thanks to KCDM, we started using service design and began systematically managing our design processes.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Using Intuido, we were able to collect more than 300 insights in just 2 weeks, providing us with a better understanding of our users, their experiences and needs. The tool also enabled us to create organised and well-structured innovation guidelines that will help shape the development of our products and services in the future.

    Matija Torlak

    Product Director

    ,

    Plastika Skaza

  • Throughout the entire process, we have learned from Sito that we cannot address and resolve different needs and requirements using the methods we have known and been accustomed to until now. This is a significant gain that will help us in the development of our entire business, not just in space planning.

    Marin Medak

    Founder

    ,

    Della Spina

  • Sustainability is a core value at Intra Lighting, but often takes a back seat to quality, modularity, and culture, relying on individual employees. Efforts lacked consistent management and communication. Our collaboration sought to create a comprehensive sustainability strategy, with workshops producing valuable content for future solutions.

    Nika Furlan

    Head of Marketing

    ,

    Intra Lighting

  • AMZS has a rich tradition yet faces mobility challenges. Flexibility, agility, and innovation drive our mission. We grow as individuals and teams. To communicate our mission, we partnered with Sito, enabling us to overcome challenges and co-create efficient paths for new offers and upgrades.

    Lucija Sajevec

    CEO

    ,

    AMZS

  • Design research process proved essential in defining innovation opportunities when developing our sailing boats. It is exciting to hear that this process is now available in digital form.

    Andraž Mihelin

    CEO

    ,

    Seascape

Others about us:

  • Design research process proved essential in defining innovation opportunities when developing our sailing boats. It is exciting to hear that this process is now available in digital form.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Excellent collaboration that provided employees with the opportunity to express their needs and expectations for the new space and professionally guided the process through which we aligned priorities.

    Martina Knavs

    Strategic Projects

    ,

    Jožef Štefan Insitute

  • AMZS has a rich tradition yet faces mobility challenges. Flexibility, agility, and innovation drive our mission. We grow as individuals and teams. To communicate our mission, we partnered with Sito, enabling us to overcome challenges and co-create efficient paths for new offers and upgrades.

    Lucija Sajevec

    CEO

    ,

    AMZS

  • Sustainability is a core value at Intra Lighting, but often takes a back seat to quality, modularity, and culture, relying on individual employees. Efforts lacked consistent management and communication. Our collaboration sought to create a comprehensive sustainability strategy, with workshops producing valuable content for future solutions.

    Nika Furlan

    Head of Marketing

    ,

    Intra Lighting

  • Throughout the entire process, we have learned from Sito that we cannot address and resolve different needs and requirements using the methods we have known and been accustomed to until now. This is a significant gain that will help us in the development of our entire business, not just in space planning.

    Marin Medak

    Founder

    ,

    Della Spina

  • Over the duration of the project, our company has grown from 4 to 14 employees and has entered the US and Australian markets. Thanks to KCDM, we started using service design and began systematically managing our design processes.

    Andraž Mihelin

    CEO

    ,

    Seascape

  • Using Intuido, we were able to collect more than 300 insights in just 2 weeks, providing us with a better understanding of our users, their experiences and needs. The tool also enabled us to create organised and well-structured innovation guidelines that will help shape the development of our products and services in the future.

    Matija Torlak

    Product Director

    ,

    Plastika Skaza

The Challenge

Compared to the standard First 36, the 36 SE pursued an even more aggressive weight-reduction strategy to maximise racing performance. Alongside upgraded deck materials and a reduced wetted surface, the interior became another important area for optimisation. Together, these changes reduced the boat’s weight by 400 kg.

Performance and racing sailboat interiors are usually treated as as an exercise in functional reductions, resulting in spaces that feel unfinished and visually unbalanced. Every removed furniture element, textile liner, or interior component increases the risk of creating an interior that feels unfinished, fragmented, or purely utilitarian.

The challenge was to strip the interior down radically without making it feel incomplete, unresolved, or uncomfortable to inhabit.

Our Approach

The interior was systematically re-engineered to eliminate unnecessary mass and replace conventional constructions with lighter, purpose-driven alternatives. This included the removal of non-functional liners and wooden furniture, as well as re-development of galley and navigation station, floorboards, companionway steps, saloon table and interior fittings.

Rather than compensating for removed elements, the project focused on increasing the visual contribution of the elements that remained. Through contrast, proportion, and consistency, the interior was organised into clear functional zones that improved legibility, orientation, and perceived living quality despite significant material reduction.

  • Create clear functional volumes → Visually connected key functional volumes make the space feel less fragmented and equipment less isolated.

  • Establish visual hierarchy → Dark flooring and companionway steps are used to break down the predominantly light GRP and connect walking surfaces.

  • Clarify key functions → Distinct galley and navigation surfaces create clear visual cues around key onboard functions.

  • Define the social centre → Wooden table detailing and thicker, Beneteau-blue cushions help maintain a sense of comfort within the saloon.

  • Use colour selectively to guide interaction → Red and carbon-fibre details are used sparingly and purposefully to highlight important user touchpoints, such as fiddles, grabrails and handles.



The Outcomes

The resulting design allows the First 36 SE to bridge two traditionally separate worlds: a highly capable offshore racing platform and a genuinely pleasant living environment.

The project demonstrates that reducing weight does not automatically require sacrificing the quality of onboard living. Through restraint, coherence, and careful detailing, the interior remains pleasant to inhabit despite aggressive weight reduction.

Rather than adding comfort through additional materials and features, the result relies on visual organisation, clear hierarchy, and intentional detailing to make a highly reduced interior feel complete.

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What is the vision for your brand?

How do you see your industry going forward?

Get in touch to increase your product success rates and build a resilient, future-ready product portfolio with us:

What is the vision for your brand?

How do you see your industry going forward?

Get in touch to increase your product success rates and build a resilient, future-ready product portfolio with us:

What is the vision for your brand?

How do you see your industry going forward?

Get in touch to increase your product success rates and build a resilient, future-ready product portfolio with us: